Business Marketing Management: B2B, 13th Edition
$31.50
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Free shipping is provided for all orders over $199.
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All orders shipped within the United States will be subject to a sales tax charge of 5%.
Estimated Delivery Time
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Shipping Restrictions
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Eligibility for Returns and Exchanges
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How to Return or Exchange an Item
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Contact our customer support at contact@zetlly.com with your order number and reason for return or exchange.
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Our team will respond within 24 hours to provide detailed instructions, including the specific Return Address for your shipment.
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Package your item securely and include all original packaging and proof of purchase.
Return shipments should be sent to: Blanq LLC 1201 South Hope Street Apt 2413, Los Angeles, CA 90015, USA
Return Conditions
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Items must be returned in their original condition, unworn, undamaged, and complete with all original packaging and documentation.
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Items returned without prior authorization or not meeting the above conditions may not qualify for a refund or exchange.
Return Shipping Costs
Customers are responsible for return shipping costs unless the return is due to our error or a defective product. We recommend using a trackable shipping service to ensure your return reaches us safely.
Non-Returnable Items
The following items cannot be returned:
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Digital products (e-books or downloadable content)
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Personalized or customized items
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Gift cards
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Payment Process and Confirmation
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Please retain this confirmation email for your records and reference in case of any inquiries or disputes.
Gain an understanding of the most recent industry trends and today’s dynamic B2B market with Hutt/Speh/Hoffman’s BUSINESS MARKETING MANAGEMENT: B2B, 13E. New content emphasizes an ESG (Environmental, Social, Governance) framework, while new discussions highlight developments such as the innovation flywheel and the new standard in marketing – omnichannel strategy. You review similarities and differences between consumer goods and B2B marketing. Revised content focuses on market analysis, organizational buying behavior, relationship management and marketing strategies to reach organizational customers. A new digital playbook and expanded content on smart, connected products also explore how digital-first engagement preferences of B2B buyers are transforming customer relationship processes.
This edition ties concepts to real-world decision making and to best practices. Business Marketing Management: B2B 13th Edition is written by Michael Hutt and published by Cengage Learning.
ISBNs for Business Marketing Management: B2B are 9798214339160, and the print ISBNs are 9780357718230, 0357718232. Additional ISBNs for this include 9780357718285, 9780357718278.
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