Launching New Ventures An Entrepreneurial Approach 7th by Kathleen R. Allen
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Launching New Ventures An Entrepreneurial Approach 7th by Kathleen R. Allen
By: Kathleen R. Allen
Publisher: Cengage Learning
Print ISBN: 9781337331982, 1337331988
other ISBN: 9781305445710, 1305445716
Edition: 7th
Copyright year: 2016
LAUNCHING NEW VENTURES, 7e provides tomorrow?s entrepreneurs with the tools to launch a successful new business in a global marketplace. The text follows the logical development process: from initial idea, to developing and testing a business model, to designing a business and preparing for growth. The seventh edition represents the most current thoughts, ideas, and practices in the field of entrepreneurship.
Additional ISBNs
9781305447219, 9781305102507
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