Marketing Mistakes and Successes
$24.77
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Shipping Restrictions
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How to Return or Exchange an Item
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Contact our customer support at contact@zetlly.com with your order number and reason for return or exchange.
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Our team will respond within 24 hours to provide detailed instructions, including the specific Return Address for your shipment.
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Package your item securely and include all original packaging and proof of purchase.
Return shipments should be sent to: Blanq LLC 1201 South Hope Street Apt 2413, Los Angeles, CA 90015, USA
Return Conditions
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Items must be returned in their original condition, unworn, undamaged, and complete with all original packaging and documentation.
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Items returned without prior authorization or not meeting the above conditions may not qualify for a refund or exchange.
Return Shipping Costs
Customers are responsible for return shipping costs unless the return is due to our error or a defective product. We recommend using a trackable shipping service to ensure your return reaches us safely.
Non-Returnable Items
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Digital products (e-books or downloadable content)
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Personalized or customized items
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Gift cards
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Please retain this confirmation email for your records and reference in case of any inquiries or disputes.
Marketing professionals have relied on Hartley’s book for 30 years to uncover the best and worst marketing programs. Invitation to Research suggestions allow readers to take the case a step further, to investigate what has happened since the case was written, both to the company and even to some of the individuals involved. Learning Insights help marketing professionals see how certain practices-both errors and successes-cross company lines and are prone to be either traps for the unwary or success models. Each chapter has been updated to reflect the latest information available about each case.Marketing Mistakes and Successes 12th Edition by Robert F. Hartley, Cindy Claycomb and Publisher Wiley. ISBN: 9781118808283, 1118808282. The print version of this textbook is ISBN: 9781118078464, 1118078462.
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